A custom built E-mail Marketing System for All Points North.

The system is built using the Atsumi Framework and uses a custom Exim setup to allow mail shots to be sent out to hundreds of thousands of users, customised per user. The system also provides statistics of all running campaigns for reads, clicks and un-subscriptions in a graphical for later use.

The system uses a custom design built for simplicity to allow anybody to use it and understand what they are doing at every step.

The custom Exim setup allows us to distribute the large number of e-mails and associated campaigns over multiple IP addresses with associated SPF records and reverse DNS to allow a high percentage of mail to be received and not automatically spammed.